SEO, PPC Management, WordPress Site Design

Cut online marketing costs and beat your competitors.

Whether your business is based on “bricks and mortar”, or is purely online, we provide a one-stop-shop for site design, seo and managing paid advertising.

Our Golden Triangle progressive improvement system helps build traffic and sales, and increase the return on investment for your business website. Read more..

Select from the following services:

Website design and development using the WordPress CMS



Pay Per Click Management of Google Adwords and Yahoo Search Marketing campaigns

Clients in Sydney – Melbourne – Adelaide – Brisbane – Perth – Hobart


Pay Per Click (PPC)
Management

A well structured pay-per-click campaign will create immediate high quality traffic. For best results, and to minimise click costs, it should be combined with on-page SEO.

Google Adwords

Adwords is the largest pay-per-click (PPC) service, and the most competitive. Effective management of Adwords campaigns requires skill and experience. Let us remove this load from your shoulders.

Google Analytics

Google Analytics provides ongoing data for the tuning and management of traffic from all online sources. Work out where your revenue is coming from, improve your return on investment, and grow your business.
We integrate Google Analytics with your site, set up relevant reports, and assist with data interpretation and ongoing strategy.

Yahoo Search Marketing (YSM)

Long overlooked in the Australian market, YSM now offers significant opportunities for cost-effective traffic since the merger of Bing and Yahoo search engines. We can help you export your existing Adwords campaign to YSM, and set up your campaigns for the best returns.

Search Engine
Optimisation

Is your site sending the right signals to Google?
Is your site relevant to the keyword themes that drive your sales?

Thematic Keyword Optimisation

Be precise in the message you send to the search engines. Thematic keyword optimisation involves more than simply providing the right metadata and content.
We work with you to identify keyword themes (lines) that provide your best opportunities to compete, even in highly competitive markets. We then incorporate these themes into the navigation and content of your site.

Solid content and links

We can assist with developing quality back links to your site (only white hat techniques here!) and the solid content that will reinforce your online reputation and network footprint.

Social media integration

Social media, including Facebook, Twitter, YouTube and LinkedIn may be an important part of your strategy to improve your search engine rankings, network footprint, and ultimately paying traffic.
We suggest strategies and tactics that are appropriate for both your business and your publishing preferences.

WordPress
Site Design

WordPress is arguably the best content management system out there. With a huge variety of plug-ins covering everything from SEO to social media marketing and ecommerce, it is possible to get a state-of-the-art website up and running very quickly and at surprisingly low cost.

WordPress site design and installation

We provide a range of WordPress design and site migration services including:

  • Complete a new design from scratch, including logos and stylesheets as required
  • Integrate a design provided by your designer in Photoshop psd format
  • Migrate your existing site design

Website conversion

Move your site to WordPress, and leverage the power of this great CMS!
We can move your existing site design to a WordPress installation, then migrate the content. Use you existing web host or a new provider.
Migration could cost a lot less than you think!

E-Commerce

We develop and support the osCommerce open source shopping cart solution, its variants, such as OscMax, and the e-commerce plugins for WordPress.

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Recent Articles

  • SEO PPC in SilosIntegrating Search Optimisation and Pay Per Click

    22nd May 2012

    There is significant interaction between SEO and PPC, and if you “silo-ise” them you are not managing your search marketing efficiently. This posts covers 10 points to watch.

  • raven-facebook-analyticsRaven SEO Tools Review: SEOBook

    22nd September 2011

    From SEOBook: A new and sophisticated use of Raven Tools is the management of social media campaigns, and in particular,monitoring the interaction between your website and Facebook and Twitter accounts.

  • internet marketing strategiesRaven Tools Review: Part 1 – Keyword Research

    3rd September 2011

    Keyword research is the bedrock of effective search engine marketing. This article explains how you can use Raven’s keyword research management and ranking metrics to supercharge your marketing.

  • sharkyYour Business Website: 10 Point Checklist and Resources

    27th August 2011

    How to set your site up properly so that you can maximise your online profile, generate high converting traffic,
    and measure and tune your traffic and conversions.

  • raven_feedingstaticRaven Internet Marketing Tools

    23rd July 2011

    Feed on Your Competitors? Well maybe not literally, but the right SEO platform will put you at a competitive advantage!
    In this series of posts, I will look in some detail at what Raven actually deliver

  • Summer10BigPond Wireless Internet: How to Extend Your Range

    1st May 2011

    Stay in touch when in areas of very poor reception for BigPond wireless. How to install a very simple and cheap Yagi antenna, giving your wireless internet over 100km range from the Telstra mobile base station.